(last update July 2019)
Your.MD respects your privacy and is committed to protecting your personal data. This policy, alongside our Terms of Service, explains how we process your data when you use our services.
Your.MD is a trademark of YOUR.MD AS, incorporated and registered in Norway with the company number 999260993. The registered office is at c/o Advokatfirmaet Simonsen Vogt Wiig AS, Filipstad Brygge 1, 0252 Oslo, Norway. It offers Your.MD Services (hereinafter referred to as: “Services") via its subsidiary Your.MD Limited, incorporated and registered in the UK with the company number 08727263. The registered office is Your.MD Ltd, 5th Floor, 43 Whitfield Street, London, W1T 4HD, UK (hereinafter collectively referred to as: ‘Your.MD’ or ‘we’).
Should you have any privacy-related questions, please contact us at firstname.lastname@example.org.
We use your data to personalise your experience when you use our Services. We also use your data to improve the safety and security of the Services we provide, and for the purpose of analytics, marketing and communications.
Contract performance. This covers data that is processed by us in order to provide you with Services that you have requested.
Consent. Where you have consented to our use of your data.
Legitimate interests. This covers data processed by us for the purposes that can be reasonably expected within the context of your use of our Services to pursue our legitimate interests, in order to improve our Services and your experience, for general social benefits to enable free access to health information, for marketing our Services, promoting partners on the OneStop Health™ platform and exploring business opportunities, to enable us to offer a safe and secure service.
PROVIDING OUR SERVICES AND PERSONALISING YOUR EXPERIENCE
We use your data to understand your health so that we can provide relevant information personalised to your needs. You can personalise your experience by adding health data into your profile, completing assessments, or using other services we offer. We will use this data to personalise Services such as the symptom checker, and to recommend health plans, track your symptoms, assess your health, and display articles of interest to you.
APPS for users who create a profile. Legal basis: contract performance Data collected: as stated in ‘The data we collect’ section of this Policy.
Symptom Checker (or chatbot). We use your data so the chatbot can calculate the most likely condition based on your reported symptoms. We might use the symptom checker's results to show relevant OneStop Health™ providers in your location, or to offer follow-up notifications for relevant conditions, symptom tracking, personalised Health Plans, and receive articles about specific topics. If you use the symptom checker on behalf of someone else the collected data is used only for that specific consultation.
Health A-Z. You can search the Health A-Z and save your preferred articles. Some articles include a 'When to Worry' feature, which helps you assess the need to visit a health professional. We might show you OneStop Health™ providers based on your Health A-Z search. For example, if you read an article about asthma, we will direct you to a OneStop Health™ provider that offers services for this condition.
OneStop Health™ platform. Based on your reported symptoms, we use the information calculated by the chatbot to show you OneStop Health™ providers which might be useful to you. We create a local database on the device so we know if you have clicked on any providers. We will not disclose or share any of your data with OneStop Health™ providers.
Your Profile. We do not create third-party profiles. You can decide to create a profile for yourself or use our Services without one. We use your in-app profile data to allow you to use our Services and personalise your experience. You cannot create a profile for an additional user.
Health Tracker. The health tracker can store data about your wellbeing so you can track your symptoms over time. You can also add your own data via the notes section (only in some versions of our Services) and sync with your health and fitness apps data to get useful insights relevant for your health. This data will not be used in the symptom checker's calculation.
Health Goals. By choosing the health topics which interest you, we will send you updates with useful information and tips that can help you achieve your goals. This data will not be used in the symptom checker's calculation.
Health Background. You can share your health background with us by selecting one or more conditions from the list (for example, high blood pressure, coronary artery disease, chronic kidney disease, diabetes, asthma, etc). This data will be used for the symptom checker.
Backup Your Profile. By signing in with your email/Google/Facebook account you give us permission to access and use your name and email address as outlined in this Policy. We use this data to enable you to access Your Profile from other devices. We recommend you sign out each time you leave the App so that your health data will be accessible only upon signing in.
Reports. We store your consultation report so you can access your past consultations. Consultations for third parties are not stored as reports, but we do save a record in our Technical Information logs.
Self-assessments. Health data provided while completing self-assessments and your subjective scores will not be used for the symptom checker's calculation.
Push Notifications. We will send you push notifications based on the health data you provide when you use our Services. For example, we will use a consultation outcome to send you follow-up notifications for relevant conditions and to recommend that you track your symptoms for a period of time to see how they change. We will ask you if you are feeling any better and provide information relevant to your response. We will send you notifications to display articles based on your Health A-Z search and/or our OneStop Health™ providers available in your local area. We will also use your personal details - age, gender, and acquisition channel - to send push notifications related to these characteristics. For example, we will send you an article we think may be of interest to users in a certain age group. By enabling notifications, you will personalise your experience.
Personalised Health Plan. The data collected from answers given to questions asked in assessments can be used to provide you with the Personalised Health Plan. We will send you daily reminders for symptom tracking and bi-weekly notifications about health tips on how to improve your wellbeing.
We use the data we collect from you to present you with OneStop Health™ services in your local area which might be useful (for example, providers available in your country of residence or providers for a specific condition). For this service to be free, we need to track which users click on or see links to the providers. We use this data for analytics and billing purposes. When you click the link of a OneStop Health™ provider, you will be directed to their website and that provider will receive your IP address.
Data collected by OneStop Health™ providers may include personal information, but this is governed by their own privacy practices. The providers and other third-party websites or services may place cookies or other files on your computing or smart device, collect information or solicit personal information from you. We encourage you to be aware of the privacy practices of any third-party providers you interact with. We are not responsible or liable for your interaction with third-parties, the information requests initiated by them, or the subsequent use, treatment or dissemination of information you voluntarily choose to provide to them.
Legal basis: legitimate interests, namely general social benefits to enable free access to health information. Data collected: as stated in ‘The data we collect’ of this policy, without any directly identifiable personal data.
You can access our site here: https://www.your.md/. Legal basis: legitimate interests, to improve our Site and your experience. Data collected: as stated in ‘The data we collect’ section of this policy, without directly identifiable personal data - namely, country, region, time zone, service preference, identifiers (IP address, analytics IDs) and applicable technical and analytical information.
If you decide to participate in usability tests created by Your.MD (“User Tests”) available on/via various third party providers, we will use your personal data and any other data provided through Your.MD Services (“Tester data”) only for the purposes of User Tests. Third party providers will not process Tester data for purposes or by other means than as instructed by Your.MD or as otherwise necessary to provide the services. Tester data may include personal data, including personal contact information such as name, address, telephone number, email address or other personal demographic information and helath data. Legal basis: legitimate interests, to improve our services or consent. Data collected: as stated in ‘The data we collect’ section of this policy.
FOR INTERNAL ANALYTICS
We collect data on how you use our Services so we can make improvements to the service we offer you. We use identifiers but do not link these to your name or email address, and we carry out troubleshooting, testing, research, and surveys. We also analyse your activities to understand how you use and interact with our Services. Legal basis: legitimate interests, to helps us improve our Services (Site) and for general social benefits to enable free access to health informationfor users who do not create a profile. Data collected: Analytical information, Technical Information, as stated in ‘The data we collect’ section of this policy.
For example, we look at whether you click on a OneStop Health™ partner, conduct a consultation, view articles, use the health tracker, engage with notifications, and we will analyse the screens you use and if you added data into your profile. We check how you use our Services with the help of analytics providers (Google Analytics for Firebase and Google Analytics) and by processing Analytical Information (please see section 3 of this Policy). With the help of analytics ID assigned to you, we can use the data that you enter when talking to our chatbot (age and location, but not your name or email address) for our internal analytics and research. We do not process any information which could directly identify you in our analytical databases unless you use a service that requires us to do so. For example, we check how many users have finished a consultation or have visited our Site.
Surveys. We use surveys to ask for information/feedback/ which helps us improve our Services. You might be asked to participate in a survey via our Services. We will use your email address for a survey, research, or testing if you choose to participate. If you confirm that you would like to receive notifications when we develop a specific feature, we will inform you when this feature is available. Or if you carry out a risk assessment survey, we will send you the results of the assessment via email. Your data will be transferred to Typeform, a third-party service provider we use for online surveys. We will not collect any information that could directly identify you when you carry out a survey. Legal basis: legitimate interests, to helps us improve our Services. Data collected: your responses, your email and IP address.
FOR SAFETY AND SECURITY
We usually process your data based on IDs attached to Your profile, so we do not see your name or email address. To safeguard your privacy, we store health data and data which could personally identify you in separate databases. We do store technical logs of your activities in the app. In line with best practice, only authorised staff members can access personal data, and only when required for user safety or critical systems issues. Legal basis: legitimate interests, to enable us to offer a safe and secure service. Data collected: As stated in 'Technical Information of this Policy' in ‘The data we collect’ section.
FOR MARKETING OR COMMUNICATION PURPOSES
We use your data to send you newsletters, respond to your requests, offer surveys, and for research and testing purposes. Legal basis: legitimate interests, for marketing our Services, promoting partners on the OneStop Health™ platform, and exploring business opportunities. Data collected: email, full name (if provided), IP address or other identifier assigned by a third-party service provider.
NEWSLETTERS. We will use your email address to send you newsletters to update you about our Services, health tips, and more. If you're a business customer, we will send you emails to explore potential opportunities for collaboration. Your data will be transferred to MailChimp , a third-party service provider that we use for sending out newsletters.
EMAIL REQUESTS. We will use your email to respond to any queries you send to email@example.com and/or firstname.lastname@example.org. Your data will be transferred to Zendesk , a third-party service provider that we use for a support ticketing system. Please do not share any health data when sending emails to email@example.com and/or firstname.lastname@example.org as we do not respond to any case-specific health issues.
DIRECTLY IDENTIFIABLE PERSONAL DATA (only for users who decide to create a profile): Full name, email address, Facebook/Google account name and email address, geolocation - if you decide to opt in to 'Find Service Near You'.
INDIRECTLY IDENTIFIABLE PERSONAL DATA: First name or nickname, age, gender, location (country, region - not specific enough to identify the street), time zone, service preferences, Messenger's information, acquisition channel), identifiers (profile ID attached to your profile data, IP address, analytics IDs, conversation/consultation ID, device ID, messenger ID).
HEALTH DATA. Any type of health data you share when using our Services, such as health data collected through the chatbot, Health Background data, and Health data provided through specific services such as assessments, health goals, the health tracker, health plans, quizzes and tools (BMI calculator).
TECHNICAL INFORMATION. User agent (web browser type and version), device model, screen information, mobile service provider, installed app version, OS version, location (country and city), time zone, IP address at the time of usage, Your.MD's unique identifiers (profile ID, conversation ID/consultation ID), Messenger identifier, records of events with Technical Information and your interaction with our App/Services. For example, logs on your usage of the Services, which include chat information, quizzes, self-assessments and tools, the BMI calculator, and the articles you have viewed in the Health A-Z and our OneStop Health™ platform.
ANALYTICAL INFORMATION. Hashed IP address, hashed profile ID or guest profile ID, hashed conversation/consultation ID, analytics provider's unique user ID (Firebase ID) or client ID (Google Analytics ID) or Messenger ID, third-party cookies.
Information on how you use our Services:
General Activity (e.g. the screens you view, time spent, if you added data to your profile, whether you are in test groups, items on your home feed and interaction)
Sessions (e.g. when you started the session, duration)
App info (e.g. if you deleted/upgraded the App, version)
Authentication (e.g. whether you authenticated and which type of authentication)
Acquisition channel (e.g. which ad you clicked on to get to our Services)
Notification activity (e.g. whether you opted in or out of notifications)
Activity within our Services and features (e.g. your data and activities, consultation outcomes and feedback, whether you sent an input that failed to be understood by our chatbot, clicks on articles, whether you opened a consultation report, viewed consultation history, articles you view, share, whether you view/click on the partner, whether you are logging your feelings, tracking symptoms, receiving follow ups, syncing data with third-parties, whether you sign up for Health Plans and your interactions, logs on your usage of our Services).
We cannot provide all services necessary for the successful operation of Your.MD Services by ourselves. We therefore share collected information with third-party providers for the purpose of offering and improving the Services. The information we share will not identify you personally, and the providers will only use the data to offer services to us. However, we will use your email to send you newsletters and surveys. For privacy-related requests, see section 6 of this Policy or send an email to email@example.com
THIRD-PARTY TECHNOLOGY AND PROVIDERS
Third party providers are data processors. This means they process your information on our behalf, in accordance with our instructions. We only allow your information to be used by them to offer services to us. How third party providers' use of information is controlled by the terms of their contract with us and any settings enabled by us through the user interface of their product.
Typeform. If you decide to participate in one of our Surveys, we use Typeform, an online software service for form building and surveys. Typeform will collect the following information: your responses (these are managed by us and we take responsibility for this data, which may include personal data), usage data (data about your interaction with Typeform services), device and application data (IP address, browser type, operating system, geolocation), referral data (the source that referred you to us – link on site, email etc.), and email address (to send you Typeform notification emails). All data is hosted by Amazon Web Services (AWS). Typeform's main servers are located in Virginia, USA, and its backup servers are in Frankfurt, Germany. Typeform uses Transport Layer Security to secure data in transit.
Third-party Health Trackers. You can sync data collected by third-party trackers with our Health Tracker: HealthKit(only iOS v.2. version), Samsung Health, Google Fit. We will use this data solely for providing and improving our Services, which includes health, motion and/or fitness services, to improve health management, or for health research.
Firebase Authentication feature enables you to sign in or create a profile with your email/Google/Facebook account. Firebase Authentication stores the following data: password (only relevant for users who created a profile with the 'email' authentication method), email address, phone number (only relevant for users authenticated with Facebook, for which the email address is not available). User Agent String and IP addresses are used for added security and to prevent misuse during sign up and authentication. For more information, please refer to the Firebase Data Processing and Security Terms.
We use third-party providers to advertise our Services on other platforms and acquire new users.
Google AdWords. We use AdWords, Google's online advertising program, to reach new customers and grow our business. We use features such as Search Ads, Display Ads and App Ads. You can find more information about these features here. With the aid of advertising cookies we can make advertising more effective. Without cookies, it is more difficult for us to reach our audience, or to know how many ads were shown and how many clicks we received. When you visit our Site or see an ad that uses AdWords, either on Google services or on other sites and apps, various cookies may be sent to your browser. These may be set from a few different domains, including google.com, doubleclick.net, googlesyndication.com, https://ads.google.com/home/, or the domain of Google's partners' sites.
Facebook Ads. With the use of Facebook ads we can redirect you from the Your.MD Facebook profile to download the Apps from App Store or Google play, or directly to our Web App to enable you to use our Services. For more information on Facebook ads, please refer to the Facebook ads basic and Facebook Data Policy.
To protect your privacy rights and control the data processing we have entered into Microsoft Online Services Terms. This includes Microsoft's core privacy and security commitments, data processing terms, Model Clauses, and GDPR terms.
Free Basics Platform. We have integrated our Services with Free Basics to enable you to access our Services where internet access may be less affordable. You will be able to engage with our chatbot and find health information by reading articles. Free Basics by Facebook offers access to websites and third-party services free of charge. You can find our Services here. Or to learn more about Free Basics and how it works, visit Free Basics. Please refer to the Privacy on Free Basics for further information.
ONESTOP HEALTH™ PROVIDERS
Addicaid, AIDE, Akira, Altbibbi, Ask The Midwife,AugmentCare, Antidote, BetterPT, BigWhiteWall, Bisa, Braive, Brook, CCBT, Cera, ConnectMed, Daily Yoga, Doctor Care Anywhere, Doctify, Doctor Insta, Doctor On Call, Doc2Us, Dr. Morton's, Echo, Eyr Medical, First Derm, Firstcheck, GetDoc, GPDQ, Hay Fever Relief, HelloDoctor, HelloDoctor Ethiopia, healthexpress, InnerHour, KRY, KingFit, Knok, Lark, Life Circle, London Osteoporosis Clinic, Marie Stopes International, MDalgorithms – MDAcne, MedicSpot, MedGrocer, Mimi, Minds for life,MyHouseCall,MyLab,MyMeds, My Pocket Doctor, mySugr, National Migraine Centre, NHS Choices, Obino, PAPYRUS, PayAsUGym, Pacify,Pliro, Portea, Project Red Ribbon, Pzizz, Sehat, Sexwise, Siha Health, SH:24, Slide safe, Smoke Free App, Supercarers, TB Alert, The Pip, Thriva, Urban Massage, VIDA, WellaHealth, West Africa Aids Foundation, Zennya, ZoomDoc, 1mg.
We use third-party services for our internal communications and communication with external partners, namely:
We do not share directly identifiable personal data with these services.
MANAGING PROJECTS, HOSTING, SOFTWARE DEVELOPMENT AND CLOUD STORAGE
With the help of analytics providers, we collect Analytical Information to help us improve our Services for you. We chose our providers carefully and set the most restrictive controls available to ensure they do not use your data for any purpose other than providing services to us.
Google Analytics for Firebase
Google Analytics for Firebase (GAF) allows us to collect data on how our apps are used, as described under 'Analytical Information' in section 3 of this policy. When you install our app, GAF collects the following data: unique identifiers, browser type and settings, operating system, mobile network information, IP Address (which is anonymised before any storage or processing takes place), crash reports, device identifiers, and an pp instance identifier — a randomly generated number that identifies a unique installation of our app. We use Analytical Information to improve and personalise our apps.
To learn more about how GAF processes your data, please refer to the following: Google Analytics for Firebase Use Policy, Information for Visitors of Sites and Apps Using Google Analytics, How Google uses information from sites or apps that use their services, and Terms of Service for Firebase Services.
Google Optimise is used with GAF data to quickly and easily identify areas of our App which require improvement. We use this service to provide A/B tests, and to see which flow or design works best from a user perspective. We do this by splitting users into test or control groups to see which performs best. Visit Google Optimise for more information.
AWS Analytics does not access or use your data for any purpose other than to provide services to us, as legally required, and to maintain AWS services. Strong encryption of your data is in place. You can refer to the AWS Privacy Notice for more information. Please note, AWS Analytics is only used in our iOS App.
Facebook Pixel is an analytics tool that allows us to measure the effectiveness of our advertising by understanding the actions you take on our Site. We have placed a pixel code on the header of our Site so that when you visit our Site and take an action (such as clicking on the Web App), the Facebook pixel is triggered and reports this action. We then know when you take an action and will be able to reach you again in future through targeted Facebook ads. With Facebook Pixel we relay conversions back to Facebook which enables retargeting. For more information, please read the Facebook Data Policy and visit The Facebook pixel.
We use a third-party provider called Totem for the site's press page. When you click through to the Press section of our site, you can choose between different articles. By clicking the link you will be redirected to a third-party site. Please be aware that by doing so, the processing of your data will be governed by their own privacy policies.
Your data will be disclosed only when necessary for lawful purposes, our legal obligations and rights as stated herein, and will be limited to such purposes: a) if required by law, for example to comply with a court order, subpoena, regulation, legal process or other governmental request b) to exercise or protect the rights, property or personal safety of our company, our users or others c) to enforce this privacy statement, including investigation of potential violations d) upon fulfilling legal requirements of local legislation to supply certain services a third-party might legally request from us e) to detect, prevent, or otherwise address fraud, security, or technical issues f) if we are involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified of any change in ownership or uses of your data g) to respond to claims that any content published within our Services or our Services violate any right of a third-party.
We follow generally accepted industry standards and internal procedures to protect the data submitted to us during transmission, storing, and processing. We store your data for as long as is needed to provide our Services.We may store it for longer, but only in a way that it cannot be tracked back to you. We delete all personally identifiable data we have about you within 30 days of receiving your data deletion request. Please make sure you request a copy of your data before you ask to delete your data, as your data will not be retrievable afterwards.
We delete the logs we keep of the IP addresses you have used after approximately six months. When the data is no longer needed, we delete it using reasonable measures to protect the information from unauthorised access or use. Any information you send to firstname.lastname@example.org and/or email@example.com will be deleted as soon as we respond to your enquiry and/or the information is no longer needed.