A cursory flick through the Google Play store is enough to reveal an increasingly crowded marketplace. There’s a mobile app for just about everything, and each has to fight for its survival.
With so many apps available, user expectations have shifted to the point where enhanced interactivity and a personalised experience must form part of the standard service offering. If an app doesn’t make the grade, it will likely be discarded without a second thought in favour of something which does meet the individual needs of the user. This level of expectation is no different for users of medical chatbots and health-monitoring tools.
The journey towards effortless personalisation for the user is an exciting one. But this tends to come with a trade-off, as insights derived from demographic, contextual, and behavioural data are necessary to smooth the path to personalisation. For many app users the question then becomes, how much of my data am I willing to trade to benefit from a personalised experience?
Any Your.MD app users concerned about how their personal data is used should know that earlier this year we granted all users full access to the app without having to sign in via Google, Facebook, or email.
But that's not all. Following hot on its heels is another product milestone, one that moves Your.MD further along in the journey towards personalisation. This latest milestone, newly-achieved, promises to deliver a superior experience for our users. But how?
We’ve recently rolled out changes to our Android app which allow us to look into the health history of the user and provide more personalised information. We can also track a user’s symptoms and give alerts when it might be time to consult a doctor.
Android app users can now source relevant health information more quickly by providing information about their health background during a consultation routine. They can confirm if they have or don't have asthma, high blood pressure or diabetes, for example, and if any past or current habits may affect their health, like smoking.
If the user answers questions related to their health background in their profile, this information will be stored and taken into consideration during any future consultation, where the user will benefit from more tailored questions. These users will also benefit from more relevant answers in consultations, as the chatbot will draw on any health background information it has to formulate a response.
Better accuracy, better outcomes
Outcomes for the user will be more accurate and relevant once they fill in their health background. For users who create a profile, their health background information can be stored alongside basic information. Any relevant details will then be included in a report the user receives following a consultation.
The more our chatbot knows about a user's health background, the more relevant and accurate its responses to the user's questions. Put simply, when the app has a better picture of your overall health it can offer more personalised information.
Our focus moving forward is to advance the app’s capacity for personalisation, and for it to evolve in line with user expectations. Stay tuned for future updates.
Fill in your health background for a more personalised experience
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